Top > Society > Issues > Business > Advertising > Media Literacy

  See also:

• Society: Issues: Business: Advertising: Critical Commentary  (14)

» The Sweeps - Seasonal campaigns by TV network affiliates aimed at boosting ratings in order to maximize advertising revenue.

» The contrition peddlers - When you're a big corporation and you step in racial doo-doo, you call Chisholm-Mingo -- your full-service agency for repentance, prevention and brand-burnishing. Salon article. (July 20, 1999)

» Gandhi was No Pitchman - Why Apple chose the wrong icon to promote their product. Article from Salon. (November 4, 1997)

» Malt liquor marketing to Latinos - The malt-liquor industry, drunk on high-octane sales to the black hip-hop nation, has set its sights on the Latino youth market. (October 2, 1997)

Help build the largest human-edited directory on the web. Submit a Site - Open Directory Project - Become an Editor

The content of this directory is based on the Open Directory and may have been modified by clixShare